Press Release for the 4th Applied International Business Conference

9th – 10th December 2020

Via: Webex meeting platform

Labuan (9 – 10 December 2020) The Applied International Business Conference (AIBC) is a biennial conference organised by Labuan Faculty of International Finance (FKAL), Universiti Malaysia Sabah (UMS). The 4th AIBC 2020 was jointly co-organised by the China Construction Bank Labuan Branch (CCBL) which, due to the COVID19 pandemic, was held virtually on 9-10 December 2020 through the Cisco Webex platform. 

The theme for AIBC2020 was "Business Analytics and Market Expectations" which addresses various challenges related to how businesses are being pursued, information is being distributed, and knowledge is transferred among stakeholders.

According to the conference Co-Chairman, Assoc. Prof. Dr Geoffrey Harvey Tanakinjal, AIBC started in 2018, and this will be its fourth inception. The conference consists of two parts: the first of which is the doctoral conference held on 8 December 2020. 

The panels of postgraduate students will present, share, and explain their research topics to receive constructive feedback, suggestions, and insights in order to advance their research. The second segment of the conferences is papers by different authors. The conference received more than 60 papers. Finally, AIBC 2020 approved and hosted 50 articles.

The papers cover a broad array of subjects, including sustainable development goals, a re-thought for the modern age of technologies, technology education, digital economy, sustainable tourism, fintech, investment in human capital, psychology and marketing, green finance, poverty reduction, economics and finances and Islamic banking and finance. These abstracts were published in the Book of Abstracts. 

Alvin Han Jiunn Kwang, Senior Vice President, CCBL, recognises that the commitment of universities and industry to building a nation of 'Beyond Banking' in a lock-up environment, is more critical than ever before and as the global bank, the CCBL has followed a new age of banking, hence the appropriateness of the conference "Business Analytics and Market Expectations." The primary strategy for transforming the portfolio of projects into SMART ecosystems, including industrial parks, campuses, medical facilities and others, plays a fundamental role in the CCBL. 

The conference was convened by Professor Datuk ChM. Dr Taufiq Yap Yun Hin, FASc, University of Sabah Vice-Chancellor were he congratulated the Labuan and International Finance Faculty and CCBL on the AIBC 2020.

 In 2020, Coronavirus (COVID-19) has brought the most significant problems for all industry sectors. Many countries are struggling to cope with the economic effects of the COVID-19 pandemic. AIBC2020 is arranged in a timely manner to create an atmosphere and a forum for scholars and business players to network, share information and exchange ideas according to the theme of the conference. 

Three keynote speakers shared their expertise and insight on a business theme. The first speaker was Dr Rayner Alfred Associate Professor of Computer Science, Faculty of Computing & Informatics, University of Malaysia Sabah. During the PhD Colloquium, Dr Rayner shared how data analytics can be used to forecast different consumer preferences and presented an overview of developments in the consumption of fresh agro-products over the next five years. 

Datuk Dr Mohd Daud Bakar, Founder and Executive Chairman of the Amanie Group currently President of the International Islamic University of Malaysia (IIUM), shared the value of data analytics that influence business decision-making. Businesses need to accept the world of algorithms that can help process data from 100,000 sources and offer the best solutions for the topics at hand. Change is unavoidable as an academic, though he is trained in the discipline of Shariah Law he also burns the midnight oil to learn about algorithms to fit current international changes. 

The third speaker was CCBL invited Professor Charles H. Fine, President & Dean of the Asia School of Business. He is also professor of Chrysler LGO at MIT Sloan and the founder President and Dean of the Asia Business School. In his keynote address, Prof. Fine expressed the value of values for business organisations in building business strategies and skills in line with their business goals. 

Associate Professor Dr Mohamad Rizal Abdul Hamid, International Finance Faculty Dean Labuan (FKAL) was also in attendance. He urged all delegates to engage fully in all the meetings and programmes of the organising committee. 

The Director of Labuan International Campus (UMSKAL), Professor Dr Jualang Azlan Gansau, hopes that the conference will pave the way for more robust regional and international cooperation and will reinforce research goals and aspirations in various relevant disciplines for the greater good of all.